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Welcome to ACT4Value -- We Solve CPG/Retail Innovation!

MERCHANTS … Have Real Margin Growth Challenges?

Seeking to: Grow margins, without sacrificing revenues? Optimize assortment range, prices and/or promotions? Maximize leverage with Customer Marketing? Unlock real ROI from consumer-centric category management? “ACT KEPT OUR BUSINESS AND

Sustainably Grown Produce

MARKETERS … Have Aggressive Price Competitors?

Are you ready to: Use Loyalty Program to more effectively differentiate on Pricing? Capture more Shopper Marketing dollars? Deliver card-less Consumer Insights? Effectively leverage Multi-channel Consumer Choice? Generate real ROI from CRM/Loyalty

Digitally Enabled Consumers

OPERATORS … Have Sustainable Competitive Advantage?

Are you seeking: To reduce perishable shrink? To effectively engage Shoppers in Stealth/Entry Marketing? To leverage traceability technologies for competitive advantage? To optimize store-specific Assortment and Pricing? To enhance demand

Product Marketing

PRODUCT SUPPLY … Have an Omni-Channel Demand Signal?

Do you have visibility to: Operational promotion, advertising and price-change calendars? Elasticity-adjusted Consumer Demand? On-going sales variance to plan? Integrated targeted and mass channel demand signal? Multi/Omni-channel consolidated Demand? “PROGRAM

Product Supply and Manufacturing

VENDORS … Need CPG/Retail Solution Validation?

Are you seeking to: Link your solution more closely to real industry issues? Identify value propositions that resonate strongly with Retailers and/or Manufacturers? Credibly validate your solution’s ROI? Effectively “Operationalize” your

Validated Innovations
  • Sustainably Grown Produce

    MERCHANTS … Have Real Margin Growth Challenges?

  • Digitally Enabled Consumers

    MARKETERS … Have Aggressive Price Competitors?

  • Product Marketing

    OPERATORS … Have Sustainable Competitive Advantage?

  • Product Supply and Manufacturing

    PRODUCT SUPPLY … Have an Omni-Channel Demand Signal?

  • Validated Innovations

    VENDORS … Need CPG/Retail Solution Validation?

Retail Industry practitioners identifying, designing and enabling high value innovation for today’s CPG & Retail Industry